Factors influencing U.S. consumers' foods and beverages purchases 2012-2016

How much of an impact do the following have on your decision to buy foods and beverages?*

CharacteristicTastePriceHealthfulnessConvenienceSustainability
2012 87% 73% 61% 53% 35%
2013 89% 71% 64% 56% 36%
2014 90% 73% 71% 51% 38%
2015 83% 68% 60% 52% 35%
2016 84% 71% 64% 52% 41%
Created with Highcharts 7.2.2Has a great impact87%87%89%89%90%90%83%83%84%84%73%73%71%71%73%73%68%68%71%71%61%61%64%64%71%71%60%60%64%64%53%53%56%56%51%51%52%52%52%52%35%35%36%36%38%38%35%35%41%41%TastePriceHealthfulnessConvenienceSustainability20122013201420152016
30%40%50%60%70%80%90%100%
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Release date

May 2016

Region

United States

Survey time period

March 17 - March 24, 2016

Number of respondents

1,003 respondents

Age group

18-80 years

Special properties

Research Now consumer panel

Method of interview

Online survey

Supplementary notes

* Percentage of respondents rating 4 to 5 on 5-point scale, from "no impact" (1) to "a great impact" (5)

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Health risk factors

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Sexual health

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Treatment

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Death

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Further related statistics

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